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It is that time of the year again. And sorry for dating myself with the Ed Sullivan allusion. The Umarex crew will be headed out to the desert for the 2024 National Shooting Sports Foundation SHOT Show soon. In case you are looking for a leak on new stuff, I am sorry, but you will have to wait just a little bit longer. I know, such a disappointment.

The new year is here and so are we. We hope all of you have had a great Holiday season and are prepared to embrace the next 10-12 weeks of bitter cold, snow, ice, and generally yuck weather until April and Spring rescue us. We thought this would be a great time to remind you of our Loyalty Points program that we launched late last summer. We’ve been seeing some of those points stack up in our customer’s accounts and that is encouraging.

There is no doubt about it, inflation has affected nearly every aspect of our day to day lives. You need to look no further than the ever escalating costs of housing, food, and transportation– I’ve heard that there’s been as much as a 30% increase in costs across the board for American families.Chances are you haven’t had a 30% increase in compensation during the same time. Things are different in ways but they are the same in others.

Some of you might have already recognized the partial quote in the title. It is attributed to Wyatt Earp and in full reads like this: “Fast is fine, but accuracy is final. You must learn to be slow in a hurry.” While no doubt his statement was intented for gunfighters, the emphasis is obviously placed on those three words after the coordinating conjunction – Accuracy is Final.

It’s a pretty solid tradition here in the south that once all the presents have been opened, the mess cleaned up, and dinner did, then it’s time to go outside and do some shooting. Moping around the house can only go on for so long. The little kids are left with their loud new toys and the big kids get to go outside for some trigger time.

While the Umarex Gauntlet lineup of PCP airguns has been popular with everyone from small-game hunters to benchrest competitors, airgun aficionados asked for upgrades. The most requested change was from a bolt action to a side-lever action

Hello Umarex Fam! It is getting really close to THAT time of the year again and thought it would be a good idea to give our fans a little heads up about our sales and offers in the weeks leading up to Christmas. All of the deals below will be fully explained via our Umarex Club Newsletter Email. If you aren’t signed up for this already, Click here now and do that!

If you ask your average action movie fan what is the best thing going in an action movie over the past decade, you will no doubt hear John Wick retorted back to you. And for good reason– it is legitimately one of the only series actually worth watching. Ok, that might be one guy’s opinion, but maybe we can agree that the vast majority of Hollywood movies are hot garbage these days, completely devoid of testosterone, guns, and bad guys (who are actually bad guys).

When it comes to thoughtful gift giving, often it’s the little things that make the biggest impression. The icing on the cake, so to speak, are the things that people often overlook when getting into a new hobby or just overlook because there are bigger, more interesting things that they focus on, like the main subject of their hobby. In our case, having an airgun or two or eight is nothing unusual.

Just in time for the Holiday season, we now have gift cards available on our website! Gift giving can be hard when you know just enough about your loved ones to know what they like but not enough to know exactly what it is they want or need. This is where our gift cards shine!